Human Nature, Human Nurture

  • Author: Alistair O'Sullivan

The human element is a criterion that will never diminish.

Our relationship with our clients is very important to the way we conduct ourselves. There are certain nuances within the interactions we perceive that help us shape their requirements in a way that cannot be conducted via digital software.

The client-business relationship is incredibly important.
The psychological impact of human interaction can be the reason you earn their custom.

Can you still reach the same conclusion with a client over digital mediums as you can in person?
Absolutely, but physicality’s play a far greater role.

There are times when it’s inconvenient to hold a conference in room 132b but no matter how advanced we become, no matter how time-saving technology gets, the human element is a criterion that will never diminish.